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Thursday, June 26, 2008

Louis Vuitton Bags


from PRWeb

The new
Louis Vuitton bags, Monogram Canvas Montorgueil GM and Monogram Canvas Montorgueil PM, feature an elegant bowling shape, perfect for shoulder carry and everyday use. The name Montorgueil is inspired by a lively pedestrian street in Paris home to the bohemian chic lifestyle.

The new
Louis Vuitton handbag--The Monogram Canvas Galleria -- exhibiting the "Louis Vuitton Inventeur" plate, boasts an alluring trendy silhouette and body-friendly round shape. The name is emblematic of Parisian fashion, in reference to the nineteenth-century palace-turned-museum that now stands as a testament to contemporary design.

Summery, feminine and fresh, the new Louis Vuitton handbags deemed the Monogram Tahitienne line is co-inspired by Gauguin, the French impressionist, and an LV product catalog cover from 1924. The Cabas PM, Cabas GM, flat and wedge sandals are adorned with rich and vivid colors that are strikingly reminiscent of postmodern experimental hand-painting.

The Monogram Denim XS, another new Louis Vuitton handbag featuring an edgy bag silhouette in black denim canvas, is characterized by a signature tuck and a durable cross-shoulder carry. The line's functionality is juxtaposed with its unique feminine pleats and innovative stonewashing - a vintage throwback that conveys sophistication and glamour.

The Mahina, part of
Louis Vuitton's supple leather line, boasts a perforated Monogram pattern and a three-parts strap perfect for everyday use. The Metallic Mahina XS, the newest addition to the new Louis Vuitton bag line as part of the Mahina family, conveys an edgy attitude but personifies modernity and sophistication with its premium calfskin.

Ideal for business and travel, the Damier Canvas Sabana NM is the new Louis Vuitton bag that offers sophisticated functionality. With capacity for a laptop, cell phone, other accessories, this classic computer case can attach to other Louis Vuitton luggage or be carried on its own.

Carry and protect pets in elegance and class with the Monogram Canvas Sac Baxter PM, a great new Louis Vuitton bag ideal for a small cat or dog. This pet carrier is equipped with an interior leash and removable, quilted rug for total comfort and luxury.

One of the best new Louis Vuitton purses, the Monogram Multicolore Beverly MM has arrived, a reinterpretation of the successful Beverly Monogram. Named after southern California's celebrity playground, Beverly Hills, this bag is ultra-feminine yet highly functional.

Flash the glimmer of 54 delicate diamonds with another Tambour Diamond Lovely Cup. Complete with chronograph and automatic date functions and a signature monogram strap, this Swiss-made limited edition timepiece boasts a total 0.68 carats.

Watercolor-inspired Aquarelle Bandeau is a Richard Prince-designed monogrammed scarf that is treated in a roulette of colors, all of them evocative of intricate, hand-painted textiles.

A trendy shape and ultra-recognizable, the Energie Monogram Canvas Sneaker combines velvety suede calf leather with the signature Monogram canvas. Enhanced with shock absorbers, this sneaker is perfect for all-day comfort.

The Istanbul and Rome pumps come straight from the catwalk of Louis Vuitton's Spring/Summer 2008 show. With
vintage-inspired embellishments, these stand-out stilettos exemplify the ultimate elegance and luxury. Complement Istanbul and Rome pumps with stylish new Louis Vuitton purses and other essentials from Louis Vuitton.

Since 1854, Louis Vuitton has been synonymous with the art of travel. What started as a family business has expanded internationally and is now the symbol of elegance and refinement. Timeless and prestigious, Louis Vuitton has constantly evolved and adapted to become the world leader in luxury.

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Sunday, May 11, 2008

World's Most Powerful Luxury Brands





Lauren Sherman, Forbes

Louis Vuitton's current advertising campaign--starring Rolling Stones guitarist Keith Richards using the brand's original monogrammed steamer--is a departure from recent campaigns, in which actresses like Scarlett Johansson and Uma Thurman promoted the company's handbags.

Instead of focusing on American film stars to help sell their flash-in-the-pan looks, the company--owned by billionaire Bernard Arnault's French conglomerate Louis Vuitton Moët Hennessy (LVMH)--has gone back to basics, targeting its original customer: the jet-setter. Why? In this fickle economy, it's likely more customers are looking for useful goods, not trendy bags. So, this time around, the company's pushing its 154-year-old luggage collection--and using a retirement-age rocker with a questionable past to do it.

Whether the Richards advertisements will pay off remains to be seen, but bold moves like this are what keep Louis Vuitton one step ahead of competitors. With a brand value of $25.74 million, Louis Vuitton was recently ranked the No. 1 luxury brand in the Millward Brown BrandZ ranking of the Top 100 Most Powerful Brands, a list that covers 50,000 brands worldwide.

In Depth: World's Most Powerful Luxury Brands
To rank them, market research company Millward Brown used the BrandZ database of its parent company, WPP (nasdaq: WPPGY - news - people ); the database is the world's largest repository of brand equity data, which include interviews with more than one million consumers globally. Some of brands on the list are clients of WPP's advertising agencies. Consumers were asked about their loyalty to each brand and also about their attitude toward the future of the brand (for example, whether or not its stock will increase value or its sales will increase). The BrandZ ranking also considers dollar value of a company. In 2008, Google (nasdaq: GOOG - news - people ) topped the complete list, with a brand value of $86.1 billion.

Marino Marin, a managing director at Gruppo, Levy & Co.--a New York-based investment bank specializing in retail--says it's no surprise Louis Vuitton, which began as a steamer trunks and luggage retailer in 1854 and today is the marquee brand of LVMH, ranked first.

"
Louis Vuitton transformed the luxury business as a whole," says Marin. "And there is definitely a direct correlation between their presence in the BRIC countries and their position on the list," he says, referring to the growth in the luxury markets of Brazil, Russia, India and China.

Behind The Brand
Thanks in part to sales in these regions, LVMH's fashion and accessories division, of which Louis Vuitton is a part, reported revenues of 1.5 billion euros ($2.3 billion) in the first quarter of 2008, jumping 7.1% from 1.4 billion euros ($1.9 billion) in 2007's first quarter.

Altogether, there were four
LVMH-owned companies on the list, including Champagne brand Moët & Chandon and fashion label Fendi.

Private businesses also fared well. Armani ranked No. 8, thanks in part to a licensing deal with Samsung for branded televisions. The company has also embarked on other lifestyle projects, including Armani-branded hotels, spas and restaurants. The minimalist designer, one of the world's billionaires, has kept the company private and, as a result, avoided the input of shareholders focused solely on the bottom line.

"The fact that he was never seduced by the idea of going public speaks to the value of his brand," says Marin. "There's a value in independent-mindedness."

Hermès is another such company. Although public, the family who started it still owns 29% of the shares. Some believe this personal investment is behind the brand's continued growth. In the third fiscal quarter, sales at Hermès were 415 million euros ($639 million), a 13.4% increase from the same period in 2007. Handbags are still sourced, handcrafted and assembled in France, which is why, says the company, the most basic version of the in-demand Birkin starts at $8,000. Hermès has also done well with lower-priced items. Silk scarves for $320, bracelets for $280 and beach towels for $510 are sold on the company's exclusive E-commerce Web site, www.hermes.com.

But regardless of whether they're public or private, these brands all share one common denominator: Their customers stay true.

"
Luxury brands do very well because they command high levels of emotional loyalty," says Nikhil Gharekhan, senior vice president at Millward Brown. "They ensure that the loyal customers are going to come, and, therefore, revenue stream is assured. Even in times of recession these brands don't cut costs; they continue to deliver top quality. It's almost a justification to splurge on these brands."

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Saturday, May 3, 2008

Vintage Louis Vuitton Handbags

Other than being wildly popular and astoundingly durable, the best thing about Louis Vuitton handbags has to be the fact that they never go out of style which means purchasing a vintage LOUIS VUITTON is a true bargain and smart investment. Becoming more popular every day (which is hard considering the brand is already so sought after), yes authentic Louis Vuitton handbags are pricey but you can find a vintage version for a fraction of the price. And only you have to know that it isn't new, since the style will be the same and these bags were made to last. Vintage Louis Vuitton pochette measures about 5.5 x 3.7 inches. Shop authentic vintage Louis Vuitton handbags and accessories now.
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Saturday, April 12, 2008

Louis Vuitton Handbags: Very Popular Designer Handbags




by brandsofhandbag

As the name implies Louis Vuitton originated in Paris. The name is known for luxurious products including handbags and luggage. The handbags are artistic statements in and of themselves and are made of high quality leather.

Louis Vuitton invented an air tight piece of luggage in the 1800’s. In the 1850’s, Mr. Vuitton started designing unusual handcrafted items and then opened his first design house. In the 1860’s Louis was honored at the Worlds fair for his designs and high quality craftsmanship. His first handbag was introduced in the late 1800’s. The company grew into a leather empire.

The company is very prestigious and is known for its high quality well made handbags and luggage. The company has a monogrammed canvas design on all of its products.

The company can boast of the famous models and actresses they have used over the years to promote their products. Names such as Uma Thurman, Jennifer Lopez, Kate Moss and Scarlett Johansson.

In 1896, Louis’s son Georges took over the company and it has become a multi million dollar company that is world reknown. It is the brand that is most counterfeited as the products are very desirable across the country and the world.

The first handbag was made out of canvas and it was designed to be durable and long lasting. In the 1900’s a small bag known as the steamer bag, named after trains which were the primary source of transportation back then. The handbag was designed to compliment the luggage.

In the 1900’s the Louis Vuitton bag was known for it’s classic lines and style. Darker, richer leathers were used to make a simple, elegant statement.

The products can be found in specialty shops, larger department stores and on line. The company has very strict counterfeiting rules and has struggled to maintain control of its product line and to fend off counterfeiters. The company has sued Ebay and Google for trademark violations.

Several designers came on board with the company to assist in the design of a limited edition line of handbags in over 30 different colors. The cherry blossom pattern originated in 2004 and is still very popular today.

The Louis Vuitton Epi line features small, compact, durable purses that are easy to maintain and they look chic and luxurious! The line has an extra long wrist strap that makes it very easy to carry and keep track of. It has a zip closure and is elegantly lined.

Another stunning limited edition handbag is the Vuitton Aumoniere. It is made of silk and satin and is the perfect evening purse for any gala or formal event. The handle is made of snakeskin and the purse is lined with lamb skin.

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